On the global map of medicinal herbs, each country boasts its own unique natural treasures. While Korean ginseng and Tibetan cordyceps are sought after worldwide, Vietnamese medicinal herbs hold a distinct value, deeply rooted in local culture and the country’s unique climate.

Korean ginseng, an icon of traditional Korean medicine, is hailed as the "king" of herbs for its ability to replenish vital energy and enhance vitality. Meanwhile, Tibetan cordyceps—a rare "elixir" found in snowy mountain regions—is renowned for boosting immunity and supporting the treatment of chronic diseases.

Vietnam’s medicinal herbs are no less impressive, with notable names like notoginseng (Panax notoginseng), fleeceflower root (Polygonum multiflorum), and Indian mulberry (Morinda officinalis). While Korean ginseng requires meticulous cultivation, Vietnamese herbs adapt well to diverse natural conditions, are easier to grow, and are more affordable. Recent studies have shown that the medicinal properties of some local herbs are comparable to those of prized imported remedies.

The key difference lies in exploitation and branding. While South Korea and China have established comprehensive medicinal herb ecosystems—from cultivation to export—Vietnam is still taking steps to fully harness its potential.

Nevertheless, with its rich biodiversity and centuries-old experience in using herbs, Vietnamese medicinal herbs have the potential to make a unique mark on the international market by blending tradition with modern technology. This is not only an economic opportunity but also a way to preserve and promote the value of the nation’s traditional medicine.